This guide is aimed at helping users in selecting a Master Data Management (MDM) solution that will be fit for the scope, context and identified requirements for such a solution. Solutions available on the Master Data Management market are both similar and different. Therefore, you may spend time comparing capabilities that in fact are fulfilled by any solution on the market but miss comparing capabilities that will make a difference to you. Thus, this guide and the underlying solution selection model is focusing on the parameters where solutions on the market differ. By using this guide, and the solution selection model, you will avoid the trap of only relying on generic analyst ranking reports that consider a lot of capabilities that are not relevant for your context, scope, and requirements.