Adobe Government Forum 2024

During the 15th annual Adobe Government Forum, esteemed government leaders and industry specialists discussed cutting-edge content strategies and technologies geared towards helping agencies craft holistic customer and employee experiences.

Complete the form to watch the keynote recordings below and to gain access to the full on-demand video library from the event.

Experience-Led Government That Puts People First

Get inspired by stories of successful digital transformations. From creating connected employee experiences to modernizing service delivery through personalization, discover the simple, seamless, and secure digital-first experiences that put people first.

The State of AI in Government

Artificial intelligence and machine learning have become vital tools for public servants. Within government services, AI allows for meaningful customer experiences. In this session, leaders will shed light on the evolving landscape of AI’s use in government, from current policy to future use cases — including the potential power of generative AI as a co-pilot for government operational efficiency, employee productivity, and mission outcomes.

Empowering the Federal Workforce of Tomorrow

Embark on a journey into the future of our federal workforce through an engaging keynote conversation with Kiran Ahuja, Director of the U.S. Office of Personnel Management (OPM). Delve into how OPM is leading the charge with initiatives aimed at revitalizing, empowering, and championing the cornerstone of our nation. Explore the cutting-edge strategies that are reshaping and empowering our federal government workforce, paving the way for a brighter tomorrow.

Unlocking the Power of Spatial Computing for Unlimited Reality and Creativity

Spatial computing – blending the physical, digital and social world – presents the promise of using practical applications to create simulated and immersive interactions to help people work better, learn faster, and be more connected with others. Soldiers, operatives, first responders, social workers, nurses, and doctors, can learn new skills and practice existing ones in a controlled, always-on, connected and personalized digital space, to help improve outcomes in the real world. Like a blank sheet of paper, this world takes shape with creative content, images, videos, sounds, haptics. Leaders from industry and government will explore the responsible and collaborative development of spatial computing technologies and ways government is tapping into AR/VR to enhance learning experiences, improving healthcare, enhancing urban planning and increase public engagement.

Leaders in Customer Experience Innovation

The digital landscape is undergoing transformative shifts that redefine the way we interact, work, and innovate. Within this dynamic digital environment, government leaders are actively seeking ways to innovate customer experiences (CX) with strategies and solutions that put people first. They will share insights on the present state of the digital landscape, the impact of emerging technologies, and their own innovation journeys.

Government Workforce of the Future

Envision a more connected, empowered, and engaged government workforce environment that results in increased retention, superior work quality, and ultimately, enhanced customer experiences. This vision is realized through establishing meaningful interactions at crucial junctures across the entire candidate and employee journey — from recruitment all the way through retirement from public service. Learn first-hand from leaders how agencies are cultivating a future-ready government workforce.

Building Public Trust with an Experience-Driven Government Strategy

As our reliance on digital services grows, it’s more important than ever to ensure government websites are providing accessible, simple-to-use services that are seamless across channels and devices. This requires a holistic strategy that addresses current user expectations, anticipates future needs, and delivers an experience tailored to individual preferences. But where should leaders initiate this transformative journey? A group of experience-driven CXOs from state and local government discuss how they are transforming digital customer experiences to deliver the right information and services to the right people at the right time.